So there’s no tomorrow

And I mean there is no certain tomorrow. At least for 99% of us.

There is no discernible future. There is no short term. So we must do the best out of today and a few more days ahead of us.

How do you plan in times like this? How do you maintain a sense of what is right about the direction of your life and business?

When you must throw away huge beautiful dreams so you survive the next few weeks, all your frameworks, all your methods and assumptions are obsolete.

A new reality, one that keeps changing every week or so, calls for fast paced adaptations. More than ever we must unlearn over and over so we may remain sane.

To cope with the fatal loss of goals we must set new ones in never ending iterations. But goals are not the goal. Keep moving is the name of the game.

Sometimes it takes all your strength just to keep holding on. And for now, that is fine.