Pain industry is on the rise

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Ease the pain.

And desperation also.

It have always worked. That is why marketers have always looked for pain points in their target. It is effective and efficient. It also gives companies and people a sense of purpose.

Today, however, pain and desperation has never been so tangible. People is, unfortunately, thinking about it in a daily basis. And that is not good for anyone, not even those who aren’t feeling ill.

And the amount of people feeling down, sad or anxious has never been so huge. We all are in this together. All of the 7 billion on the planet are facing the same predicament, even if a few are entertaining conspiracy theories.

So you see, the market is all of us. The business opportunities are endless. And humanity is desperate need of new and better ways of existence.

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